L'Oréal Paris Excellence Cool Dye #5.11-Light Intense Ash Brown 192 ml

L'Oréal Paris Excellence Cool Creme offers everything you need for an easy, highly effective at-home hair coloring experience. This three-step system delivers exceptional coverage from roots to tips, helping you achieve your ideal shade. Designed to respect both your scalp and hair, the Excellence Cool Creme formula provides triple care by protecting your color, scalp, and strands. It delivers 100% gray coverage and a rich, deep, natural-looking, and uniform color, safeguarding your hair during application and for up to eight weeks afterward. Each shade is packed with high-concentration pigments and infused with Pro-Keratin to strengthen hair and ensure long-lasting color. Additionally, the kit features anti-brassiness technology to neutralize unwanted orange and yellow undertones. It also includes a gentle post-color purple shampoo to cleanse the scalp and hair of excess residue, alongside a nourishing purple mask that leaves hair soft, shiny, vibrant, and beautifully toned. Treat yourself to this premium care for a healthy, radiant color.

The box contains:

• 1 coloring cream tube
• 1 developer bottle
• 1 tube of caring purple shampoo
• 1 bottle of anti-brassiness purple mask
• 1 instruction leaflet
• 1 pair of gloves

L'Oréal Paris Excellence Cool Creme ensures a long-lasting, luscious color that stays vibrant for longer.

• Formulated with Pro-Keratin to deeply nourish and safeguard the hair fiber.
• Packed with moisturizing ingredients such as panthenol, glycerin, and glycol distearate.
• Dermatologically tested.
• Provides 100% gray coverage starting from the very first application.
• Delivers an intense, brilliant color thanks to highly concentrated pigments.

• You can reapply this hair color every 8 weeks.
• For first-time application on long or thick hair, using 2 packs is recommended.
• To achieve optimal results, apply permanent color only to healthy hair.
• Wait 2 to 3 weeks after a perm or chemical straightening treatment before coloring your hair.
• Easily remove any dye stains from your skin with a cotton pad moistened with soap and water.

Preparation:

!! Safety Instructions !! Always perform a skin allergy test 48 hours before each application.
Place a dark-colored protective towel over your shoulders to prevent staining.
Wear the provided disposable gloves throughout the entire coloring process.

• Pour the entire contents of the coloring cream tube into the developer bottle.
• Close the bottle tightly and shake well until the mixture is completely uniform.
• Immediately snap or cut off the tip of the applicator cap and begin application.

Application (on dry, unwashed hair):

If you are coloring your hair for the first time, have not colored it in the last 3 months, or are making a complete color change:

1. Apply the mixture starting at the roots, then work through the lengths and ends, using the applicator tip to separate sections (start at the front if you have a high percentage of gray hair). Distribute the mixture evenly to the ends, massaging it thoroughly into the hair.

2. Leave the mixture to develop for the duration specified in the instruction leaflet, depending on your shade.

3. Once the development time is up, lightly wet your hair with warm water and massage gently.

4. Rinse thoroughly with warm water until the water runs completely clear.

5. Wash with the Purple Gentle pH Shampoo to cleanse away any remaining residue.

6. Apply a small amount of the Purple Nourishing Mask. Leave it on for 3 minutes, then rinse thoroughly.

If you are touching up your roots or coloring your hair a similar shade:

1. Apply the mixture directly to the roots, separating sections with the applicator tip. Massage the dye into the roots to ensure even distribution, then leave it to develop for the time indicated in the instructions.

2. Distribute the remaining mixture through the lengths and ends, and leave it to develop for the remaining time specified in the instructions.

3. When the time is up, lightly moisten your hair with warm water and massage gently.

4. Rinse thoroughly with warm water until the water runs clear.

5. Wash with the Purple Gentle pH Shampoo to remove excess residue.

6. Apply a small amount of the Purple Nourishing Mask, leave it on for 3 minutes, and rinse.

Keep your hair soft, shiny, and vibrant by using the Purple Nourishing Mask once a week until your next color application.

1210216 - INGREDIENTS: AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM LAURYL SULFATE • SODIUM BENZOATE • ETIDRONIC ACID • CITRIC ACID • TETRASODIUM EDTA (F.I.L. B222323/2).